Edinburgh casting search for first ever Scottish voice to feature on video doorbells
Ring has launched a search in Edinburgh for the first ever Scottish voice to feature on their video doorbells.
Article Source: Ring
Last Updated: 19 August 2024 13:53
Ring is on the hunt to find the first ever Scottish voice of its devices. The smart home security company is launching its Voice of the Nation casting search across Scotland in a first for the brand.
Ring is holding auditions at St James Quarter in Edinburgh’s city centre to find one lucky Scot who will record a set of audio messages, called ‘Quick Replies’, that will be available across all Ring Video Doorbells in the UK later this year. Ring’s Quick Replies are available on all Ring Video Doorbells and act as an answering machine for the door. Once activated, and someone rings the doorbell, the visitor will hear a pre-selected greeting with the option to leave a message.
The search comes as new research from Ring reveals the Scottish accent is one of the most endearing in the UK, with 44% of people agreeing it’s one of the friendliest. Over three quarters (76%) of those from the capital are proud of how welcoming the Scottish accent sounds.
Edinburgh residents can audition by simply sharing a video of themselves saying a popular Ring Doorbell Quick Reply: “We can’t answer the door right now, but if you’d like to leave a message, you can do it now.” and post on TikTok or Instagram, share through their Ring device and Ring app, or attend an in-person audition held at St James Quarter, Edinburgh on 31 August to 1 September.
The search will be judged by a panel which will include Scottish radio DJ and television presenter, Edith Bowman, who will help select Ring’s ‘Voice of the Nation’. It's the first time Ring has worked with a member of the public to voice its Video Doorbell Quick Replies, and the first time a Scottish accent will be heard on Ring Video Doorbells.
Edith Bowman said: “I’m so excited to launch Ring’s ‘Voice of the Nation’, as I am fiercely proud of my accent and the Scottish accent generally. One of the things I love is the variety of regional identities. It has beautiful rhythm and personality and each has its own unique tone and quality – something I’m thrilled is being celebrated with Ring’s campaign. I can’t wait to judge the entries and would love to see lots of energy and enthusiasm from those auditioning.”
Ring’s recent survey of 2,000 UK consumers also found that Edinburgh locals prefer their own accent to anywhere else in the UK (25%), with almost a quarter feeling this way because it reminded them of home (24%).
If they had the choice of hearing a famous Scot on their smart devices, almost a quarter (24%) of people from Edinburgh would like Billy Connolly, with 16% opting for Ewan McGregor. Almost 15% of Edinburgh residents said David Tennant would be their top choice for voicing their Ring Video Doorbell.
The research also revealed the following opinions:
• Over a third (36%) of Brits said the Scottish accent has calming qualities, and 34% find it attractive.
• Edinburgh locals think their playful cheekiness wins them points, with 65% saying the Scottish accent sounds charming.
• Half of the capital’s residents say the Scottish accent lends itself well to comedians, with over half saying it sounds humorous (53%).
• Of the regional dialects in Scotland, the Lothian accent was voted the favourite accent to voice their smart home tech amongst people from Edinburgh (39%).
Dave Ward, Managing Director EU & International at Ring, said: “Ring’s Quick Replies are a much-loved feature on our Video Doorbells. Many customers use them to instruct delivery drivers where to leave packages, or inform visitors they need more time to answer the door. Given the importance of these messages, we wanted to ensure our Quick Replies featured familiar and local accents and celebrated regional dialects around the world. We’re thrilled to begin in Scotland and can’t wait to hear a Scot on our Video Doorbells across the nation.”
Auditions will officially open form Wednesday 21st August at 12 pm. Members of the public can share a video of their recorded audition on TikTok by posting their clip with #RingVoiceoftheNation, or on Instagram by sharing and tagging @RingUK alongside #RingVoiceoftheNation. Those with a Ring device and Ring Protect can enter by recording themselves filming their greeting on a Ring device, pressing the ‘Share’ button on the Ring app and choosing ‘Share with Ring’.
In addition to St James Quarter in Edinburgh on 31 August and 1 September from 10am-6pm, Ring’s Voice of the Nation pop-up auditions will visit:
• Union Square in Aberdeen: Saturday 7 September and Sunday 8 September 10am-4pm
• Silverburn Shopping Centre in Glasgow: Saturday 14 September and Sunday 15 September 10am-4pm
For full casting details please, visit ring.com
Sponsored Links
Latest Edinburgh News
Pavilion Festival rounds off biggest event yet with Happy Mondays and STREETrave Classical
Pavilion Festival has rounded off its biggest ever event with over 16,000 music fans enjoying three days of non-stop live music and feel good vibes on Ayr’s iconic Low Green.
READ MORE
Cold Town House in Edinburgh partners with Aperol to transform iconic rooftop bar
Cold Town House in the Grassmarket has teamed up with Italy’s iconic orange bittersweet aperitif, Aperol, to add some spritz to its city centre location from May until September.
READ MORE
Major new displays at National Galleries Scotland: Modern One this summer
Discover some of the biggest names in modern and contemporary art at Modern One this Summer with a series of free ARTIST ROOMS displays in Edinburgh from 12 July 2025.
READ MORE
Cineworld announces first ever 4DX Family Day
For one day only, families can experience Moana, Paddington, and Harry Potter and the Philosopher's Stone in immersive 4DX at all 34 Cineworld 4DX screens nationwide.
READ MORE
Giant Lanterns are back with a splash at Edinburgh Zoo!
For the first time in six years, Edinburgh Zoo is bringing its Giant Lanterns event back with a splash this winter.
READ MORE
Brand new show Something About Lennon opens UK tour this month with Scottish dates
Celebration of the iconic late Beatle's life and music will be performed at 26 venues nationwide.
READ MORE
Celebrate Fathers Day in Style with Dobbies Sunday Lunch and Planting Experience
This June, Dobbies Garden Centres is presenting a brand-new way to celebrate Father’s Day, combining a hearty Sunday roast with a hands-on grow-your-own herb planting workshop.
READ MORE
Blue Light Awards Scotland to honour emergency services heroes
Nominations for the Blue Light Awards Scotland, recognising the courage, commitment and community spirit of our Blue Light Services, are now open.
READ MORE
Funding awarded to seven projects for tree planting in cities and towns across Scotland
The Urban Forestry Programme is supporting projects in urban areas to help more people experience the benefits of trees.
READ MORE
Gilded Balloon announce 40th anniversary programming
One of the Edinburgh Festival Fringe’s most iconic venues, Gilded Balloon, has announced a huge roster of legendary names to celebrate its 40th anniversary this August.
READ MORE
Conifox Champions Allergy Inclusion for Families
Allergy Awareness in Action as Conifox Adventure Park sets a new standard for safe family days out.
READ MORE
Rory McIlroy Confirmed for Genesis Scottish Open
Newly-crowned Masters Tournament champion Rory McIlroy is set to compete for a second Genesis Scottish Open title!
READ MORE
Skerryvore castle concert capacity grows due to global demand
A special one-off event celebrating the 20th anniversary of beloved Scottish band Skerryvore is getting even bigger, organisers have announced.
READ MORE
Edinburgh International Book Festival announces expanded The Front List series for 2025
The Edinburgh International Book Festival is delighted to announce the second year of The Front List, in partnership with Underbelly.
READ MORE
Fat Hippo fans prepare for the ultimate CheezHIT
Roll up your sleeves and get stuck in as Cheez-It® and Fat Hippo announce the ultimate collaboration.
READ MORE
Holding Back The Years: 40 Years of Simply Red in cinemas May 15
To celebrate 40 years of legendary music, Simply Red are releasing their concert film 'Holding Back the Years: 40 Years of Simply Red, Live in Santiago' on the big screen.
READ MORE
This May bank holiday weekend sees 3 day festival take over Ayr Beach and the sun is set to shine!
Pavilion Festival 2025: From Big Top, live music to secret gigs - here's what to expect!
READ MORE
Fun for all the family at the 36th annual Scottish Game Fair
The Game & Wildlife Conservation Trust (GWCT) Scottish Game Fair is back for its 36th year at Scone Palace, taking place 4th - 6th July 2025.
READ MORE
Free Glorious Grass gardening workshop for children at Dobbies
Dobbies Garden Centres are welcoming children across the UK to join in on the fun this May to uncover all there is to know about grass at its free Little Seedlings Club workshop.
READ MORE
Edinburgh shopper scoops hundreds of pounds for CHAS in ALDI Supermarket Sweep
Aldi Scotland’s Supermarket Sweep challenge recently returned to Edinburgh, and one lucky local winner has raised £726.77 for CHAS while picking up the same amount in Aldi favourites for herself.
READ MORE
Barrowland Ballet take over Scotland with two shows this year
Award-winning dance company Barrowland Ballet present world premiere of Wee Man and the revival of Chunky Jewellery, ahead of Edinburgh Festival Fringe transfers this year.
READ MORE
Somewhere by Nico launches its first ever Cocktail Festival in Glasgow and Edinburgh
Cocktail Festival will serve customers £5 cocktails highlighting signature cocktails including the classics we all love, from Margaritas to Daiquiris!
READ MORE
Top Scottish chefs take on ultimate kitchen cook off at food hall Bonnie & Wild
Some of Scotland’s best chefs are sharpening their knives for the ultimate kitchen cook-off at Scottish food hall Bonnie & Wild.
READ MORE
New spring season for a new look Capital Theatres
Capital Theatres’ spring season brings with it a new look, new shows and new extraordinary experiences.
READ MORE
Travel back in time to The World of King James VI and I
A special, one-off exhibition opens at the Portrait gallery in Edinburgh this Saturday (26 April), charting the remarkable reign of King James VI and I.
READ MORE
Music Venue Trust launch Annual Report in Scottish Parliament
Music Venue Trust (MVT), which represents hundreds of UK grassroots music venues (GMVs) launched its 2024 Annual Report in Scottish Parliament with a special event last night.
READ MORE
New Bluey collection comes to cinemas for the May Bank Holiday
Bluey at the Cinema: Let's Play Chef Collection will be playing in cinemas across the UK and Ireland from Saturday 3rd May, just in time for the Early May Bank Holiday weekend.
READ MORE
Appeal to Restore Scottish Veterans Memorial
Scottish Veterans Residences (SVR) have launched a major public appeal to restore the charity’s century-old Memorial at Eastern Cemetery in Leith, Edinburgh.
READ MORE
Bluey brought to real life in Smash Hit Show
Following a hugely successful UK tour, Bluey, Bingo, Mum and Dad are back by popular demand in the Olivier Award nominated live stage show Bluey’s Big Play and it's coming to Edinburgh Playhouse!
READ MORE
New and exclusive Heritage Planting and Afternoon Tea experience comes to Dobbies
Dobbies Garden Centres is hosting a new hands-on planting and afternoon tea experience inspired by the RHS Chelsea Garden Show and Dobbies' 160-year heritage.
READ MORESponsored Links
Sponsored Links