Edinburgh STYLE returns to St James Quarter
Edinburgh STYLE returns to St James Quarter from Friday 28th - Sunday 30th March, bringing three days of fashion, beauty, and exclusive experiences to the heart of the capital.
Article Source: St James Quarter
Last Updated: 25 March 2025 14:35
The event’s free-to-attend masterclasses, catwalk shows, and in-store exclusives will showcase the best in industry talent, leading brands, and emerging trends.
This year for the first time, Edinburgh STYLE expands beyond St James Quarter, with support from Essential Edinburgh, incorporating partner brands from Multrees Walk and George Street. From expert-led beauty demonstrations and trend-led styling sessions, to luxury giveaways and live DJ sets, the Edinburgh STYLE promises an immersive and inspiring weekend.
Alongside the extensive masterclass programme, a curated selection of in-store events and brand-led experiences will ensure that guests enjoy a weekend to remember. With over 50 brands participating, Edinburgh STYLE 2025 is set to be Scotland’s most exciting and comprehensive fashion and beauty showcase.
Highlights across the weekend include:
• Expert-led Masterclasses: Dominic Skinner (BBC’s Glow Up) kicks off the STYLE stage on Friday, followed by sessions from Grazia Magazine’s beauty team, Harvey Nichols’ Personal Shopping experts, and Pat McGrath’s team. Saturday and Sunday bring talks from brands like Gucci Beauty, All Saints, Clarins, Kiehl’s, and Neom, alongside wellness sessions from Thérapie Clinic.
• Live Catwalk Shows: Two major runway shows on Saturday at 2pm and 7pm (L5 Galleria), featuring styling by Ian Todd and Grazia’s fashion team, with looks from St James Quarter, Multrees Walk, and George Street brands.
• Exclusive In-Store Activity: Complimentary drinks, DJs, gifts with purchase, and styling sessions across retailers. Expect personalisation at Strathberry and Molton Brown, styling sessions at Iolla, beauty perks from Boots, Space NK, and H Beauty, and in-store experiences at Kate Spade, Carvela, & Other Stories, Sunglass Hut and many more.
Booking for masterclasses opens soon via the St James Quarter app - early sign-ups are advised to ensure spaces are confirmed.
For those looking to really level up their weekend, there is still a limited-number for VIP weekend tickets, priced at £45 and available via the app. The VIP weekend ticket will grant access to an additional programme of events held in W Edinburgh hotel which include talks with Scottish designer Pam Hogg, Harris Tweed Hebrides CEO Margaret Ann, best-selling author and ex-VOGUE editor Plum Sykes, as well as front row seats to both fashion shows.
For more information please visit https://stjamesquarter.com/event/edinburgh-style-2025/
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